At the heart of it, the two concepts every CEO of a startup needs to know is this:
- Revenue: How will you make money
- Expenses: How will you spend money (in an effort to generate the above revenue).
This is a very simplistic way of thinking about finances, but it is important to always keep in mind. For more information, have a look at the video below.
Special thanks: Martin Trust Centre, MIT
Edit: Javier Rojas, 12/05/20